WxDigitals

TikTok Advertising

Performance campaigns built natively for short vertical video.

On TikTok, ads that look like ads do not work. You need vertical video shot in the platform's own language that lands in the first second. We build campaigns around that, testing the hook (first three seconds), the body and the call to action separately. Spark Ads turn organic-looking content into paid placements, while the TikTok Pixel and Events API handle measurement. Because creative fatigues quickly here, a steady refresh schedule is the real work of keeping a campaign alive.

What We Offer

  • Vertical video built for the platform's language
  • First three seconds (hook) testing
  • Organic-feeling delivery via Spark Ads
  • Pixel and Events API measurement
Scope

What's included in TikTok Advertising?

Hook-Led Creative

Watch time is decided in the first three seconds. We test different openings of the same video and scale the one with the highest completion rate.

Spark Ads Setup

Organic posts run directly as ads, so viewers see the content as coming from an account rather than a brand slot, lifting engagement.

Creative Refresh Cycle

Creative fatigues fast on TikTok. We set a refresh schedule and rotate new variants in before performance starts to fall.

Measurement Stack

TikTok Pixel and the server-side Events API run together so conversion data survives browser restrictions.

Audience Layering

Interest, behaviour and lookalike layers are tested separately; once the most efficient layer is found, budget shifts to it.

Creative Reporting

Reports go beyond cost: they show the exact second viewers drop off, so the next shoot is planned around real data.

FAQ

Frequently asked questions

Do you shoot the video?

We work on the concept and script; you can shoot it yourself or we plan it together. Studio polish is not required on TikTok, and overly slick video often converts worse.

My product is not aimed at a young audience — does it still make sense?

The platform's age profile has widened considerably since its early years, but it is not the right channel for every category. We will not promise results without seeing your product, and we will say plainly if it is a poor fit.

How many videos do we need to start?

Three to five variants is a healthy start. Testing with a single video makes it impossible to tell whether the result came from the creative or the targeting.

Who owns the ad account?

The account is opened in your name and you own it. We access it as managers; if the engagement ends, the account, data and audiences stay with you.

Our work

What the brands who choose us say

60+

Completed projects

5.0★

Average client rating

“We've been working together for a long time. I definitely recommend them.”

Eray

Spor Salonu Sahibi

“We hired a website migration service, and they did a thorough job. They were extremely attentive and helped us with many other issues as well. They are a very polite and respectful professional who does their job well.”

Alihan

Dijital Ajans

“An agency that does its job exceptionally well. We worked with them on a complex project, and they were kind enough to patiently accommodate all of our requests. They were very polite and understanding... I wish them all the best. If you have a project that needs to be done in the web world, you can entrust it to them with complete peace of mind.”

Fatma

Diyetisyen

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