WxDigitals

Analytics & Data Measurement

We ground your decisions in data with GA4, Google Tag Manager and conversion tracking.

We build a solid measurement foundation so you can see what your ad and content investments actually return. We set up GA4, Google Tag Manager and conversion tracking correctly and turn scattered data into clear dashboards.

What We Offer

  • Correctly configured GA4 & GTM
  • Conversion & event tracking
  • Clean data layer (dataLayer)
  • Custom reporting dashboards
Scope

What's included in Analytics & Data Measurement?

GA4 Setup

We set up Google Analytics 4 from scratch with the right event structure so your traffic is measured accurately and without loss.

Google Tag Manager

We manage all tracking tags from a single hub, enabling fast, error-free setup without touching the code.

Conversion & Event Tracking

We track critical actions like form submissions, calls and purchases to show which channel truly drives results.

Data Layer (dataLayer)

We build a structured data layer so your measurement stays scalable, consistent and future-proof.

Custom Reporting Dashboards

With Looker Studio dashboards we turn scattered metrics into interpretable charts on a single screen.

Server-Side Tracking

We set up server-side tracking against ad blockers and browser restrictions to minimise data loss.

FAQ

Frequently asked questions

We already have a Google Analytics setup, is this still necessary?

In most setups we find leftover Universal Analytics remnants or missing/incorrect event definitions. We audit your existing setup for free and only recommend the fixes you actually need.

How does conversion tracking affect my ad performance?

Accurate conversion tracking sends real signals to the Google and Meta algorithms so your budget is spent on converting audiences, which usually means more results from the same budget.

Is it compliant with data protection and cookie consent?

Yes. We tie measurement to your cookie consent banner so data is only collected when the user grants consent.

Can I read the reports myself?

We build the dashboards with clear labels and commentary. We also walk you through which metric means what in a short handover.

Our work

What the brands who choose us say

53+

Completed projects

5.0★

Average client rating

We've been working together for a long time. I definitely recommend them.

Eray

Spor Salonu Sahibi

We hired a website migration service, and they did a thorough job. They were extremely attentive and helped us with many other issues as well. They are a very polite and respectful professional who does their job well.

Alihan

Dijital Ajans

An agency that does its job exceptionally well. We worked with them on a complex project, and they were kind enough to patiently accommodate all of our requests. They were very polite and understanding... I wish them all the best. If you have a project that needs to be done in the web world, you can entrust it to them with complete peace of mind.

Fatma

Diyetisyen

Ready to Grow in Digital?

Schedule a free strategy call to take your brand to the next level.