WxDigitals

Google BigQuery Setup

Store your analytics data raw and make it queryable without limits.

The Google Analytics interface samples data and compresses it after a period, so detailed questions cannot be answered there. A BigQuery connection streams raw event data into your own warehouse and lets you query it with SQL without limits. Here we set up the GA4 to BigQuery connection, make the schema readable, and leave behind ready-made queries and table views for the questions you ask most. Advertising cost and CRM data can be combined in the same warehouse.

What We Offer

  • Raw GA4 event streaming
  • Querying without sampling
  • Combining ad and CRM data
  • A library of ready queries and views
Scope

What's included in Google BigQuery Setup?

GA4 Connection

A daily export from GA4 to BigQuery is configured, landing raw, unsampled event data in your warehouse.

Schema Flattening

The raw GA4 schema is deeply nested and hard to read. We build views that flatten commonly used fields into simple tables.

Cost Data Blending

Spend data from Google Ads and other platforms lands in the same warehouse, so revenue and cost meet in a single query.

Ready Query Library

Working queries are delivered for common questions: channel conversion, funnel drop-off, cohorts and lifetime value.

Cost Control

BigQuery bills per query. Partitioned tables and query limits keep the bill from running away.

Access Management

Who can reach which data is defined, separating raw data from shared views.

FAQ

Frequently asked questions

Does BigQuery cost money?

You pay for storage and querying as you use them. For small and mid-size sites the monthly cost usually stays low, and we control it from the outset with partitioning and limits.

We do not know SQL — is this useful to us?

It is, but not on its own. That is why we leave ready queries and table views; your team can use them without writing SQL or connect them to a visualisation tool.

Will our historical data be included?

No. The connection streams data from the date it is set up and cannot backfill. That is why setting it up early matters if you expect to need it.

Where is our data stored?

In your own Google Cloud project, in the region you choose. The project and billing are in your name; we access it only for setup.

Our work

What the brands who choose us say

60+

Completed projects

5.0★

Average client rating

“We've been working together for a long time. I definitely recommend them.”

Eray

Spor Salonu Sahibi

“We hired a website migration service, and they did a thorough job. They were extremely attentive and helped us with many other issues as well. They are a very polite and respectful professional who does their job well.”

Alihan

Dijital Ajans

“An agency that does its job exceptionally well. We worked with them on a complex project, and they were kind enough to patiently accommodate all of our requests. They were very polite and understanding... I wish them all the best. If you have a project that needs to be done in the web world, you can entrust it to them with complete peace of mind.”

Fatma

Diyetisyen

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