Social Media

Engagement rate calculator

Calculate your social media engagement rate and compare it to industry averages.

Engagement rate

%3.9

Great

Total interactions

390

per post

Per 1,000 followers

39

interactions

General benchmark

  • Below 1%: low
  • 1–3%: average / good
  • Above 3%: great

Engagement rate = (likes + comments + shares) ÷ followers × 100. Varies by industry and platform.

Ready to Grow in Digital?

Schedule a free strategy call to take your brand to the next level.