Social Media
Engagement rate calculator
Calculate your social media engagement rate and compare it to industry averages.
Engagement rate
%3.9
Great
Total interactions
390
per post
Per 1,000 followers
39
interactions
General benchmark
- Below 1%: low
- 1–3%: average / good
- Above 3%: great
Engagement rate = (likes + comments + shares) ÷ followers × 100. Varies by industry and platform.
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